GHD AU & UK Review
When it comes to hair styling, few brands enjoy the prestige and global recognition of GHD (Good Hair Day). Founded in the UK in 2001, GHD has grown into a leader in the beauty industry, trusted by professional stylists and everyday users alike. From groundbreaking straighteners to a comprehensive range of premium tools such as hair dryers, curling irons, and brushes, GHD stands for luxury, performance, and reliability.
- GHD AU & UK Review
- Brand Mission
- GHD Platinum+ Styler
- GHD Gold Styler
- GHD Original Styler
- Highlights
- Pros and Cons
- Pros
- Cons
- Customer Reviews
- Positive Feedback
- Constructive Feedback
- FAQs
- Why is GHD set to 185°C?
- Is GHD worth the price?
- Are GHD tools suitable for all hair types?
- How long do GHD tools last?
- Does GHD only offer flat irons?
- Conclusion
In both Australia and the UK, GHD has earned a loyal following thanks to its consistent quality for professional results at home. With advanced, hair-friendly heat technology, elegant designs, and professional performance, GHD continues to redefine what constitutes a “Good Hair Day.”
Brand Mission
GHD’s mission is simple yet powerful: to transform everyday hair care into a moment of beauty, confidence, and creativity. GHD believes that hair tools should not only enable flawless styling but also protect hair health.
Unlike many competitors, GHD relies heavily on science-based technology. The tools are equipped with predictive temperature control that maintains optimal styling temperatures, ensuring consistent results without damaging hair with unnecessary heat. GHD’s commitment to innovation and quality has made the company a global leader in professional hair tools, trusted by stylists backstage at fashion shows, in salons, and by beauty enthusiasts worldwide.
One of GHD’s most advanced straighteners, the Platinum+ features predictive Ultra Zone technology, which monitors heat 250 times per second. This ensures a consistent temperature across all plates for consistent results. Customers appreciate the smooth, sleek styles in one pass, while reducing breakage and preserving shine. Thanks to its versatility, it can straighten, curl, or wave hair—a true all-rounder.
The Gold Styler is the more affordable version of the Platinum+ and features dual-zone technology for optimal temperature control. It heats up quickly, glides smoothly, and delivers long-lasting results. Many users value it as a reliable everyday straightener with good value for money.
The Original Styler, which started it all, remains a classic. While equipped with modern technology, it retains the simple design and effectiveness that made GHD so famous. It’s perfect for those who want professional results without the fuss.
Highlights
Founded in the UK, valued worldwide for its high-quality hair styling tools.
Advanced heat control technology protects hair and ensures flawless results.
Key products include the Platinum+ Styler, the Helios Hairdryer, and the Curve Collection.
Sleek, professional design for salon and home use.
Recommended by stylists and used backstage at fashion weeks worldwide.
Widely available in Australia and the UK, with high brand recognition.
Focus on science, safety, and style over gimmicks.
Pros and Cons
Pros
Professional results for at-home use; advanced predictive heat technology; wide product range for straightening, curling, and drying; stylish, long-lasting designs; reduces hair damage compared to many competitors; valued by salons worldwide.
Cons
Premium prices may not suit all budgets; fewer adjustable heat options (fixed at 185°C); tools are an investment, not an entry-level option.
Customer Reviews
Positive Feedback
GHD is regularly praised in Australia and the UK for its performance and reliability. Customers praise the Platinum+ for making hair silky and frizz-free with fewer passes, saving time and minimizing heat damage. Many emphasize that their GHD devices last for years, proving their durability and value despite the higher price.
The Helios hairdryer also receives rave reviews for speed and results. Users report faster drying times and shinier results compared to standard dryers. The Curve Collection is especially popular with customers who want salon-style curls at home, with results that last all day.
Constructive Feedback
Some reviewers mention that GHD’s fixed temperature setting of 185°C can be limiting. While the device is designed for optimal styling and hair protection, people with very coarse or fine hair sometimes wish for adjustable options. Price is another common concern, as GHD products are significantly more expensive than many alternatives on the market. Some customers also mention that, despite its durability, the brand could offer environmentally friendly designs and packaging.
FAQs
Why is GHD set to 185°C?
Studies show that this is the optimal temperature for styling without causing unnecessary damage to hair. It delivers effective results while protecting hair health.
Is GHD worth the price?
Most users and experts agree that investing in GHD tools is worthwhile due to their durability, performance, and gentleness on hair.
Are GHD tools suitable for all hair types?
Yes, however, several passes may be necessary for very coarse hair textures. The consistent heat ensures even styling on fine, medium, and thick hair.
How long do GHD tools last?
Many customers report that their flat irons and hair dryers last five years or more with proper care.
Does GHD only offer flat irons?
No – while the straighteners are iconic, GHD also offers curling irons, heated brushes, hair dryers, and styling products.
Conclusion
GHD AU & UK continues to be a gold standard in the world of hair styling tools. With its focus on scientifically proven technology, professional quality, and hair protection, GHD has established itself as one of the most trusted brands for both salons and home users.
The Platinum+ Styler, the Helios Dryer, and the Curve Collection showcase the brand’s versatility, speed, and excellent results without compromising hair health. While the premium price and fixed temperature settings may put some off, the majority of users agree that GHD is a worthwhile investment – tools that are not only durable but also consistently deliver flawless, salon-quality results.
For those in the UK and Australia looking for tools that combine innovation, performance, and elegance, GHD is a brand that continues to prove why it is a leader in the beauty industry. Whether you want smooth, straight hair, bouncy curls, or a quick, frizz-free blow-dry, GHD ensures that every day is a true “Good Hair Day.”