Introduction
Rugs are often considered the finishing touch to a room’s interior design. But they also bring challenges: spills, stains, dirt, pet accidents, and the constant worry of cleaning. This is precisely where Ruggable US has revolutionized the market. Founded in 2010 by Los Angeles entrepreneur Jeneva Bell, the company has changed the perception of rugs with machine-washable, two-piece rug systems.
Instead of struggling with heavy, difficult-to-clean rugs, Ruggable makes it easy to maintain a stylish and practical home. With a wide range of designs—from modern to bohemian, from traditional to playful—Ruggable has created a solution that appeals to families, pet owners, and design lovers alike. Its success in the US has spread internationally, making the company one of the most recognized providers of washable rugs.
Brand Mission
Ruggable’s mission is to combine style with functionality. Ruggable’s goal is to give people the freedom to decorate their homes with the rugs of their choice without the constant struggle of stains and cleaning. The washable system offers peace of mind for homes with children, pets, or high-traffic areas.
Sustainability is also a key component of the brand’s ethos. By creating reusable and durable rugs, Ruggable reduces the need for frequent replacement, thus minimizing waste. The model encourages people to invest in long-lasting home products while enjoying the flexibility to customize designs to their personal style.
The foundation of the brand is the two-piece washable rug system, consisting of a lightweight rug cover and a non-slip rug pad. The cover can be easily removed and placed in the washing machine, while the pad provides stability and cushioning. Available in a variety of sizes, shapes, and styles, this system is the brand’s most important innovation and has become an essential part of every household.
For those who desire more comfort underfoot, Ruggable offers plush rugs that are slightly thicker yet fully washable. They add extra coziness to bedrooms and living rooms while maintaining the brand’s functionality.
Ruggable also offers washable outdoor rugs that are weatherproof, stain-resistant, and durable. Perfect for patios, balconies, or garden seating areas, these rugs add style to any corner of the home.
Highlights
Founded in 2010 by Jeneva Bell in Los Angeles.
Machine-washable, two-piece rug system that revolutionized the market.
Wide selection: Area rugs, plush rugs, doormats, bath mats, and outdoor rugs.
Exclusive collaborations with Disney, Marvel, Keith Haring, and Jonathan Adler.
Eco-conscious approach: Reusable rugs reduce waste.
Designed for families, pet owners, and high-traffic households.
Pros and Cons
Pros
Machine-washable, wide variety of designs, pet- and child-friendly, non-slip system, eco-conscious, lightweight and easy to handle, exclusive collaborations
Cons
Higher price than traditional rugs, thinner than some luxury rugs, washing large sizes can be difficult in standard machines, requires thorough drying to avoid odors, and is only compatible with Ruggable’s proprietary pad system.
Customer Reviews
Positive Feedback
Ruggable customers often praise the ease of cleaning as a key advantage. Parents with young children and pet owners emphasize the convenience of being able to wash a rug after spills or accidents, calling it a “groundbreaking.” Many also appreciate the variety of styles and combinations, allowing them to add personality to their home decor.
Users also value the lightweight design compared to traditional rugs, making it easier to handle, reposition, or change the cover for a seasonal refresh.
Critical Voices
Some customers point out that Ruggable rugs are thinner than traditional wool or luxury rugs and may therefore not be as fluffy. Others mention that washing very large rugs can be difficult if the washing machine isn’t large enough. Some reviews point out that drying requires special attention – air-drying can take some time, and using a dryer can be difficult depending on the rug size.
FAQs
How does the Ruggable system work?
It consists of a rug cover and a non-slip backing. The cover can be removed and machine washed, then reattached to the backing.
Do Ruggable rugs fit all washing machines?
Most standard-sized rugs fit in a standard washing machine, but extra-large rugs may require a larger washing machine.
Are the rugs safe for pets and children?
Yes, Ruggable rugs are stain-resistant, non-slip, and machine washable, making them ideal for family households.
Do the colors fade after washing?
With proper care, Ruggable rugs will retain their colors even after multiple washes. Please refer to the washing instructions.
Where are Ruggable rugs sold?
They are available directly from the Ruggable website and through select retail partners in the US.
Conclusion
Ruggable US has completely redefined consumer expectations of a rug. By solving the age-old problem of cleaning and maintenance, the brand positions itself as a leading provider of practical yet stylish home accessories. The two-piece, washable system is not only functional but also transformative for families, pet owners, and anyone who values stress-free living.
While the rugs lack the thickness or luxurious feel of premium wool rugs, they make up for it with unmatched comfort, variety, and sustainability. The ability to machine wash a rug and instantly restore a room’s shine is a benefit that outweighs the drawbacks for most customers.
In summary, Ruggable US offers the perfect balance of style, functionality, and innovation. For anyone who has ever worried about stains, spills, or pet waste, Ruggable is an investment in peaceful and stylish living.